As if we all needed one more thing to stress about this holiday season, there are a mere 26-31 days in the normal holiday shopping season. As a retail business, particularly those with a brick and mortar storefront – attempting to grab the attention  from those customers is a fight to the finish. Holiday marketing strategies…

When it comes to public speaking, most entrepreneurs fall into one of two categories: It’s either a thrill for them, or they dread the prospect of speaking in front of even a small team. To succeed in business, you need at least a basic ability to speak publicly about your business. From sales pitches to…

A couple of years ago, Facebook announced the launch of its innovative Messenger Platform. The idea of direct access to 1.3 billion monthly active users worldwide was tantalizing to business marketers everywhere. Facebook offers the ability for businesses of all sizes to implement custom chatbots on the Messenger platform. Don’t let the seemingly space-age verbiage…