Intellectual property is becoming increasingly important in the digital economy. We often hear terms like patent protection, trademark, and copyright used frequently – but do they really mean? Let’s start with the basics. What is Intellectual Property? Before we can discuss patents, trademarks, and copyrights, we need to understand what they protect: Intellectual property. Intellectual…

If your goal is to establish credibility, make a name for yourself in an industry, or to share a story, you may want to consider writing a book. For many professionals, publishing their own books seems daunting. However, digital media has made the practice much easier to work through than in years past. Before you…

Franchising has become a popular option for many veterans looking to start their own business. However, despite the number of people hopping on the franchise bandwagon – there are several misconceptions about the process. Franchise Misconception #1: You Are Buying a Franchise Technically, you’re not actually buying a franchise. What you are doing is investing…